Campaign photography
People, products and environments photographed for a clear audience and message.
Explore commercial work →Creative brief to final delivery
An experienced photographer on your side of the brief.
Dave Cruz brings more than 35 years of photojournalism and commercial experience to assignments where the story, schedule and details all matter.
Plan with confidence
Built around the assignment.
Editorial portraits
Practical direction and controlled lighting for the people at the center of the story.
Explore portraits →Products and performance
Precise product imagery and expressive athlete work for brand communications.
Explore product work →Plan with confidence
A clear production conversation.
Send the creative brief, preferred dates, locations and intended use. We will establish the shot list, production needs, permissions, delivery and licensing before the assignment. For simultaneous locations or additional crew, staffing is confirmed in the proposal.
Dave’s background includes The Arizona Republic, The Mesa Tribune, and commercial assignments for clients including Boeing and Honeywell. See career experience and the story behind the lens.
Plan with confidence
Make the next brief easier.
The brand photography planning guide helps organize image needs by message and use. Corporate events and repeatable employee portraits have dedicated services at ATL Headshot Pro.
Plan with confidence
Tell us what you have in mind.
Share your preferred date, location and priorities. Dave will confirm availability and the right scope before a booking is made.
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